Why I created Unself?

Hi, my name is Poom and I am a designer with a passion for understanding human behavior and how technology can impact our well-being. As a designer who has worked in e-commerce, I have seen firsthand how big tech companies use our data to manipulate our behavior and influence our decisions. But what if we could take that same data and use it to empower ourselves with self-knowledge?


Through my work and personal experiences, I have come to realize that our behavior can lead to a wide range of problems such as climate change, addictions, and health problems like diabetes. How might we use our own data to understand ourselves better, nurture our well-being, fulfill our purpose, and positively impact our society?


That very question and insight drove me to create, Unself, a personal archiving tool that empowers you with self-knowledge and empathy.


I believe that by gaining a deeper understanding of our own behavior and motivations, we can make more conscious and intentional choices that align with our values and goals. Self-knowledge and self-regulation can not only reduce our own suffering, but it can also help us contribute as individuals to addressing the "tragedies of the common" such as climate crisis and societal issues.


I invite you to join me on this journey and discover how data can positively change the world around and inside of us.